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Tag: Passionate People Passionate Places

NewcastleGateshead Initiative buys ‘Passionate’ branding to promote tourism in North East England

NewcastleGateshead Initiative buys ‘Passionate’ branding to promote tourism in North East England

Other posts by  |  Sheelagh Caygill on Google+ |  February 16, 2012 | 0 Comments

The branding which has been used for almost a decade to promote the North East of England across the UK and around the world has been bought by the NewcastleGateshead Initiative (NGI). The organisation bought the logo, branding and domain name of the Passionate People Passionate Places campaign for £2,500 on behalf of other tourism partners across the North East.

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