Category: Industry news
This Is Northumberland will keep its ad costs at 2011 prices in 2012. The decision to maintain rates at last year’s prices on the new rate card reflects an awareness of difficult trading conditions for many businesses in the North East and Scottish Borders.
Tourism businesses are invited to attend the next Coast and Country even. It is set for Feb. 23 and is entitled a Coastal Odyssey. Set for February 23, it is entitled A Coastal Odyssey. The event will include a tour of a National Trust reserve with the warden and a visit to The Ship Inn at Low Newton for lunch. Later there will be a talk about the micro brewery at the Inn developed by Christine Forsyth.
The branding which has been used for almost a decade to promote the North East of England across the UK and around the world has been bought by the NewcastleGateshead Initiative (NGI). The organisation bought the logo, branding and domain name of the Passionate People Passionate Places campaign for £2,500 on behalf of other tourism partners across the North East.
An Experiencing Scotland project has led to an increase in turnover and sales per tourism visitor. The project is funded and delivered by Scottish Enterprise, which was created in late 2012 to boost tourism businesses and urge them to work with the food and drink sector to get more local foods into tourist venues.
The Scottish Borders Council is encouraging Borders businesses to enter this year’s Business Excellence Awards, set to be presented in Galashiels on March 23. The deadline for entries is Feb. 10. The awards reflect the diversity of local businesses and the categories are intended to acknowledge and showcase entrepreneurial success and activity across the region.
Airline easyJet is set to boost the capacity routes from Newcastle Airport. Capacity will be increased on eight routes with the arrival of a new aircraft. The Airbus A320 will arrive at the airport later this year. This will allow easyJet is able to provide seats for more than 13,000 additional passengers to and from the North East of England.
A scheme to fund projects that have a positive effect in local Scottish fishing communities has been launched. Up to £7.6m to be shared out across 13 local authorities. In total. more than £4.2m is available under Axis 4 the European Fisheries Fund. The scheme will encourage local projects that boost tourism, food and drink, renewable energy, training and environmental protection.
Northumberland National Park and the Coast AONB support Coast and Country days out for the tourism industry. The days help businesses and organisations involved in tourism learn more about the county and make them better equipped to make recommendations to visitors. The next day is set for January 19 and is entitled Sounding at Ingram in the Breamish Valley and will feature archaeologist Chris Jones speaking on the history of the Cheviots.
Scotland is enjoying a staycation boom, in part due to an ongoing trend of tourists and travellers to stay home and holiday in the UK in order to save money. Figures show almost one million additional visitors came north of the Border last year compared to 2010.
Northumberland’s tourism businesses are set to learn about gaining a competitive advantage by being more sustainable. A two-day event is being organised by the North Northumberland Tourism Association, with support from the Northumberland Coast Area of Outstanding Natural Beauty Partnership and the Northumberland National Park Authority. Businesses will also learn how to share and develop ideas […]
More than £25,000 is available from the Northumberland Coast Area of Outstanding Natural Beauty (AONB) Sustainable Development Fund. The money is available for 2012/13 and can give grants from £500 up to £5,000 to organisations who explore and develop practical projects that conserve and enhance the local environment. Projects must also develop local economic activity, promote local produce and products or link local communities. Charities, trusts, community and voluntary organisations can apply for 75% funding.
Sandi Hellowell, who is the regional director of Scottish Borders tourism, is set to move on after more than 17 years in the tourism industry. Sandi was regional director for the Scottish Borders for three years and before that worked in many different roles in tourism. She is now retiring.
Floors Castle in the Scottish Bordrers is going to be featured in a Visit Scotland advert. The Surprise Yourself advert will have a voice-over by Neil Oliver, TV historian, and will be on TV and cinemas in the UK from January 2012. It is intended to promote the borders as a place to have a break.
Thisisnorthumberland.com is increasing and broadening its focus to reflect user feedback. The change will also reflect travel patterns of visitors to the region. The new focus will include an added section on Newcastle-Gateshead, because people who live their regularly enjoy weekend breaks in Northumberland and the Borders.